Business Analyst - Detroit Red Wings

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Amaze, Inspire, Unite
Job Summary :
The Business Analyst is responsible for supporting the data strategy and business intelligence functions for Ilitch Sports + Entertainment ("IS+E"); more specifically, the Detroit Red Wings (NHL). The Business Analyst will play a key role in driving revenue through marketing optimization, digital strategy, fan engagement, pricing and yield management, and other key strategies through data visualization and other solutions.
ESSENTIAL JOB FUNCTIONS

• Build and maintain reports and dashboards to measure, monitor and analyze operational results, efficiency, accuracy, demand, supply, elasticities, and other KPIs.
• Support ticket sales lead strategy, including execution of campaigns, data collection, segmentation, lead scoring and lead distribution in collaboration with the CRM department.
• Evaluate fan engagement data to improve fan experience and inform marketing strategies.
• Support pricing, inventory, and reporting decisions for all ticket products - including season tickets, partial plans, single-game tickets, group sales, and premium areas.
• Establish processes that promote the dissemination, usage and adoption of analytics and research insights across the organization.
• Develop trended/benchmarked key performance metrics that will contribute to the profitable growth of the business.
• Analyze primary and secondary market sales transactions for use with ticket pricing and inventory management decisions.
• Perform ad hoc analysis to assist with strategic planning and business development.
• Partner with key stakeholders (including sales & service, marketing, finance, and engineering) to meet analytical needs and continuously improve our capabilities.

POSITION QUALIFICATIONS

• Bachelor's Degree required (Business or quantitative discipline preferred).
• 1+ years of experience in a role focused on data, analytics and/or business strategy.
• Sports and entertainment industry experience preferred - including ticketing data/system knowledge.
• Experience with data analysis and BI tools required (SQL/Power BI preferred).
• Data-driven thinker with excellent quantitative skills.
• Clear and persuasive communicator of data-driven analyses and data methodologies to all audiences, regardless of level of data comprehension.
• Impeccable work ethic and a passion to make a difference.
• Ability to quickly establish credibility and rapport with key stakeholders.
• Excellent interpersonal skills to facilitate meetings articulating complex concepts.
• Positive, energetic attitude to achieve great things.

Preferred Knowledge, Skills, and Abilities:

• Experience working in the sports and entertainment industry preferred.

Disclaimer:
The above is intended to describe the general content of and requirements for the performance of this job. It is not to be construed as an exhaustive statement of duties, responsibilities, or requirements.
All items listed above are illustrative and not comprehensive. They are not contractual in nature and are subject to change at the discretion of Olympia Entertainment.
Olympia Entertainment is an Equal Employment Opportunity employer. All qualified applicants will receive consideration for employment without regards to that individual's race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender identity, age, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law.
The Company will strive to provide reasonable accommodations to permit qualified applicants who have a need for an accommodation to participate in the hiring process (e.g., accommodations for a job interview) if so requested.
PRIVACY POLICY